Focusing on what will drive your business
Some agencies try and do everything….and many of them fail. We have experience in all areas of marketing-> new and traditional. But we have chosen to focus on the areas in which we excel and best serves our clients.
If your site makes sense, is easy to navigate on all devices, has a modern look, and isn’t painfully wordy you will keep an audience engaged. Unfortunately most websites are not this way in the least. We can help get you there and in a way that empowers you and your organization to keep it fresh and make it relevant for years to come. Out technique is quite simple, we give you website that you can manage on a day to day basis with confidence, and you can call on us to help out with the “heavier lifting” items from time to time. This approach is at odds with most other agencies that like to charge you for swapping out a picture on your new site…..we think you’ll like where we are coming from.
This is tough and ever changing space and requires a deliberate and consistent effort in order to be successful. A lot of agencies promise to “get your business on page 1 of Google, Yahoo, and or Bing.” You’ll never hear that from us….even if we know we can. We will, however, promise continued improvement. Overtime you will see a significant difference in your traffic, and the quality of it as well. Our team has managed SEO for some of the top sites in the country….and improved them dramatically. We stay on top of the latest best practices and implement them into your campaigns on an ongoing basis. With ROI Pop, you will know where you started, where you are, and where you are going.
Paid Search Management
Many don’t like Paid Search, Pay Per Click (PPC), Adwords….it is called a number of things, and we actually get that sentiment. The truth is, a well managed paid search campaign can be an incredibly effective marketing tool. Results are easily trackable and unlike SEO you can get started very quickly and start seeing a return on your investment in short order as well. Coupled with an aggressive SEO campaign, Paid Search dovetails nicely.
We get asked a lot of questions…….and we have a lot of good answers. Those answers also are direct and truthful. It is one of the foundations of our business-> putting our client’s and future client’s needs first. In our strategy development process we dig a bit deeper, discover what your true needs and gaps are. Each client is unique and you are treated as such and with the respect that your business deserves. Some clients need a staged approach to their strategy, others an all out blitz is in order. Rest assured we will find the right approach for your needs, budget, and style.
We do a number of things within the scope of Paid Search, SEO, and website development that can also be done on an individual basis. Blog writing and Press Releases are two of the most common. At ROI Pop we consider ourselves a “quarterbacking agency.” In other words, we don’t do everything. If you need services that are outside our area of expertise, we will tell you, and provide you with a resource for getting what you need done. (Basically, handing the ball of to someone else….hence making sense of our weak football analogy.) Some of the service that we can help you with are: The previously mentioned blog writing and press release services. Infographics, email templates, custom social media pages, mobile apps, merchant/donation services (credit cards), landing pages, site migrations, and email setup and migrations.
Contact us for a free consultation